INCITE! PUBLIC RELATIONS AND PROMOTIONS PARTNERS Lisa Kramer, PresidentLisa has been exceeding client expectations and building relationships for over 20 years. Clients absolutely love her because she makes it her mission to make them successful. As the primary liaison between clients and the agency team, it is Lisa’s job, and her passion, to ensure everyone on the team has a clear understanding of the clients’ business and their goals. She is a key enabler in making sure the agency's work is on strategy, on time, and within the budget. Lisa’s knowledge includes years of experience in sales, marketing and management for the culinary, hospitality and fashion industries includes managing brands for Brinker International, The Romano Group, M Crowd and Esprit. As a former owner of several restaurants in Dallas, she is keenly aware of what must take place for the effective and efficient planning and promotion of a unique concept. As the Senior Associate with a sharp eye for details, appearance and teamwork, Lisa personally ensures that every client receives customized attention and that each project produces maximum results for the goals and objectives of the Brand and its employees. Her rich marketing career has only reinforced her long-standing belief that the key to successful marketing is putting yourself in the customers’ shoes. It’s a simple starting point, yet it involves a rigorous process of identifying insights and understanding the motivations that drive the consumer.
Will Morgan – Chief Marketing OfficerMr. Morgan brings 15 years of varied marketing experiences in the business-to-business and the business-to-consumer markets. His primary focus is building relationships by creating integrated marketing strategies to generate sales leads and increase market share for both new and existing clients. He can direct complex marketing projects, often under tight time and budget constraints, utilizing the unique strengths of the Internet, broadcast media, direct mail, telemarketing, print and can conduct primary market research to achieve focused business objectives. Mr. Morgan has spent the majority of his career in the advertising business as well as an Executive Producer/Producer in broadcast film and video. His first experiences were in radio as an account executive where he learned the value of demographics and the right message. Mr. Morgan has directed both large scale and small web projects with an emphasis on e-commerce and corrective analysis. Jay Lohmann – Internet Marketing and Search Engine Optimization SpecialistFor over a decade, Mr. Lohmann has developed effective online and offline marketing solutions that strengthen brands and drive sales for clients around the world. These globally recognized companies include Yahoo!, Southwest Airlines, IBM, DELL, SMU, ESPN, VERIZON, The United States Air Force, The Bahamas Ministry of Tourism and hundreds more. Businesses from around the nation have relied on him to boost their new business prospects and sales. His work and professional advice have been featured in such industry-leading publications as PRINT, ADWEEK, HOW, and the German graphics magazine, NOVUM. Rather than shove them in a closet, Mr. Lohmann donates all his awards and accolades back to his Alma Mater for recruitment purposes.
Founded by Will Morgan and Jay Lohmann, Incite! Public Relations and Promotions, LP (www.PublicRelationsDallas.com) is a subsidiary BMFA, LLC (www.AdvertisingAndDesign.net), and the latest addition to an organization that reflects the new model for agency building.
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